Here Come the Tattoos
Posted on 21 March 2010
In my previous post I talked about getting the mobileStorm tornado tattoo. I also mentioned I have a $1,000 bonus for any employee willing to step up and get the tattoo in a visible location. This weekend a brave soul named Roxanne (a wonderful customer satisfaction rep) went and got an even better looking tornado than mine on the inside of her wrist. Way to go Storm Trooper! (I am a Star Wars fan so I started calling our staff this and it just stuck).
This will undoubtedly spur a number of other people to go out there and brand themselves with the company they are so passionate about. Well I hope its mostly about the passion and not just about the money, after all your branded for life.

I was surprised that someone did this so quickly and even more surprised that four others have told me they too will get it soon. I like to think this says a lot about the type of company we have built. It’s not a start up with an unsure future . We are a profitable growing company who has been around for more than eleven years. Sure people could use a thousand dollars but most people I know do not have tattoos and would never get one no matter how much you offered them. Trying to get inside the mind of an employee willing to do this, all I can think of is that they love being part of a team working for a company doing great things. My guess is that it’s about pride, dedication, and making a difference.
Tomorrow our editor is going to post a video and interview with Roxanne on mobileStorm’s Digital Marketing Blog. I guess I will find out then what really inspired her.
I wonder how much this stunt is gonna cost me?


The question is what if a non-employee of family member got the mobilestorm tatt.. Do we get a 1000 bucks????
You would do the tornado? It's gotta be out of love and not the money! My usual answer to your question is no, you have to be an employee.
I have some tattoos on my forearm and I can remember how painful the where, she must have been in agony. Eleven years that must take you out of the danger zone, they say 80% fail in the first 5, then a further 80% between 5 and 10 years.
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